How To Create Custom IDX Pages Video
Custom IDX is a great way to personalize your website for your area. On a custom IDX page, it will only show listings for a preset criteria that the agent has specified. Some examples of this are REO listings, short sales, luxury homes, rentals, city-specific, and more. Below is a video on how to set the criteria and add the custom IDX page to your website.
Continue To Watch Custom IDX Video
How To Use AccelerAd Instructional Video
Here is an updated audio/video screencast of how to use the AccelerAd Craigslist posting system.
Step 1 – Login into your Free Craigslist Account (so that it won’t ask you later)
Step 2 – Go to your website, then login to Realtor Toolkit
Step 3 – Click on Inventory Manager
Step 4 – Click on “Post to Craigslist” on a specific listing
Step 5 – Edit the Posting Title and add in your Craigslist email address
Step 6 – Click Submit (it will open up a new window showing Craigslist ad)
Step 7 – Click Continue on the Craigslist prompt
Step 8 – Enter CAPTCHA (miscellaneous text)
Step 9 – Check Email to Publish Craigslist Ad
Continue To Watch AccelerAd Video
Carving A Niche For Yourself
Do you have a specialty or a niche that you are working in your Real Estate Business?
Many agents are afraid to specialize because they do not have a lot of business as it is right now and they think that if they shrink their market or their focus they will have even less!
Is that the way you think?
Let’s take a look at this phenomenon from the consumer’s perspective…
If you were a first time home buyer, would you rather work with a first time buyer’s specialist who outlines in their marketing that they are willing to educate and “hand hold” a first timer through the process, or work with a real estate generalist?
If you were upside down on your mortgage and could no longer afford to make the payment, would advertising by a pre-foreclosure specialist who knows the process and can answer your specific questions appeal to you or would you just call the agent with a pretty picture and some 3-letter acronyms after their name?
Continue reading about Niche Websites
Post Your Listings On Craigslist More Often
Since your ad will be “bumped” down from the top of the list pretty quickly in some areas, a lot of agents would like to keep their ads “fresh” and near the top at all times in Craigslist. Here are a few ways to edit the Craigslist Real Estate Ad that is generated from the AccelerAd tool to keep your listing in front of Craigslist visitors.
Continue to Editing Craigslist AccelerAd
Comparable Properties Feature Video
PropertyMinder has launched a new feature that will allow your sellers to do a Comparable property search for a given property. The advantage of this is so that the seller will be able to see similar homes in the same city/school district as their own house. This could be considered a very premature version of a CMA or Comparable Market Analysis. Buyers could also take advantage of this new tool. For instance, if a given search returned 300 results, the buyer could easily just press the Comparable Properties button to reduce and specify the results to their criteria. Some of the preferences that are available to be selected are percent of price range, percent footage and lot size range, max items in results list, and also how many times a guest can view the results before entering contact information.
Continue to Comparables Instructions & Video
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