Archive for the «Neighborhood Alert» Category

Your Sellers: Keep The Lights On When Nobody’s Home.

    Question 1: When the cat’s away, do the mice play? Question 2: Would a mouse choose to be foolish if they could help it? Apply this age old saying to your database. If you aren’t providing hyper-local real estate activity, comparables, and market values to your homeowners, do you think they won’t go and… Read more

Your Open House Follow-Up Phone Script (Parts I & II)

Schoolhouse Rock was right: Knowledge is power! Give and get your fair share of relevant, meaningful knowledge with this phone script. Your relationships are at stake here. (The following outline is to be used the following Monday or 1 – 2 days after your Open House) Before you reach out to anyone, enter ALL of the contacts from your Open… Read more

The “Real Estate High-Five”: Listings & Referrals By The Handful.

  Look at your hand. You’ll see it has 6 parts to it; your index finger, your thumb, your ring finger, your pinky, your (sometimes notorious) middle finger, and, of course, your palm. So, what’s the “Real Estate High-Five?” 5 at-your-fingertips marketing elements that ensure you have folks in the palm of your hand when… Read more

The (Deep) Cleaning Guide for your Internet Real Estate Marketing.

    The Annual Campaign – Sorting and Throw Away Tip Have you updated your Annual Campaigns lately? If not, you may be sending out the same one you did last year. Go to Client Relationship Management and then to Follow Up Campaign Click on each of your Annual Campaigns and: Choose a different message/… Read more

How Many Different Ways Can You Say CRM?

    The obvious is Client Relationship Manager, but I think we can dive a little deeper. Slide on and fasten your snorkel. It’s go time. It can mean Continuous Reach Marketing. Each of your clients will receive a constant (and delightfully automatic) stream of information from you based on their consumer status. Oh yes, your… Read more

They’ll List With Or Without You. Your Pick!

Need some Monday motivation? Here are a few quick words of advice from our VP of Sales & Marketing. Just because most of your business comes from referrals does not mean that those referrals don’t get curious and deserve information. They have a functioning brain that is capable of remembering your name first over the… Read more

Listings, Leads & Luck Of The (PropertyMinder) Agent.

  Life is not about waiting for the storm to pass – it’s learning to dance in the rain (and chasing the proverbial pot-of-gold at the end of the rainbow). Speaking of weather, remember to take advantage of it as a valid reason to reach out and start a meaningful conversation. This March is your shot to… Read more