Archive for the «Tip of the Week» Category

They Think You’re Gullible. Take It Personally.

*Another guest blog post from our VP of Sales and Marketing, Tawd Frensley.* If more than 90% of your business comes from referrals…….. Then why on Earth are you worried about Google ranking, Website Traffic, and Internet leads? Putting 100% of your time and effort into something that is less than 10% of your business… Read more

Script Of The Day (+More Online Exposure)

  Hey folks, Tim here. How was your weekend? Quick heads up – we’ve written Open House Follow-Up Phone Scripts for conversations you’ll be having the next day or so. Need an e-mail to send out, too? Our VP of Sales and Marketing, Tawd Frensley, has drafted one for “The Monday (or Tuesday) after.” “Hi_____, Thank you for stopping by and spending… Read more

Summer Survey Ideas: Give A Little. Get A Lot.

    Hey there, Tim here. How are things? Are you looking forward to summer? It’s been pretty warm here in the SF Bay Area. Perfect weather for an iced tea. Come to think of it – who doesn’t love a cool drink? Why not use this to your benefit and start a small raffle? You know, something easy-on-the-wallet. Send out a short… Read more

Your Open House Follow-Up Phone Script (Parts I & II)

Schoolhouse Rock was right: Knowledge is power! Give and get your fair share of relevant, meaningful knowledge with this phone script. Your relationships are at stake here. (The following outline is to be used the following Monday or 1 – 2 days after your Open House) Before you reach out to anyone, enter ALL of the contacts from your Open… Read more

The “Real Estate High-Five”: Listings & Referrals By The Handful.

  Look at your hand. You’ll see it has 6 parts to it; your index finger, your thumb, your ring finger, your pinky, your (sometimes notorious) middle finger, and, of course, your palm. So, what’s the “Real Estate High-Five?” 5 at-your-fingertips marketing elements that ensure you have folks in the palm of your hand when… Read more

It’s Up To You To Take Advantage Of This!

We (Tim and I, that is) have personally written TWO new email groups which are now in your Toolkit’s Message Library: “Brand New Lead (Buyer)” and “Captured Website Visitors (Buyer)”  Luck, it has been said, is what happens when preparation meets opportunity. We urge you to use these new email texts on your new buyer leads… Read more

Your Personalized Marketing Content Recap & Reminder: Take Advantage!

Call us perfectionists – but we believe in going above and beyond our clients’ standards. That includes access to personalized marketing content for any and all circumstances. With that said, we’re recapping some of our most popular conversation-starters we’ve written for PropertyMinder agents and brokers. Before you read on, we’d also like to add –… Read more