“Unfortunately, these “ready to go now” leads are few and far between. Agents do a great job of working these “ready now” leads (what I call ‘A’ leads), but convert a very low percentage of the ‘B’ and ‘C’ leads. The reason for the low conversion rates is simply lack of systems, processes, and organized follow-up.
48% of leads generated never get followed up on by an agent
25% of salespeople make a second call.
12% of salespeople make the third call.
Only 10% of salespeople ever make more than three calls.
The harsh reality is that we don’t need more leads, we just need to follow up better on the ones we have.”
-Verl Workman “The ABCs of Lead Management.”, RISMedia’s Real Estate Magazine, June 2014
Learn about Seller’s Corner tomorrow, July 29th, by joining our webinar at 9:00 AM PST. It’s free and you may see results within hours.
Hidden in your database is a goldmine.
A pillar of business most real estate agents ignore.
Imagine you had a tool that alerted every single homeowner in your database of what is happening in their neighborhood.
Learn more here.