Posts Tagged «Client Relationship Manager»

They Think You’re Gullible. Take It Personally.

*Another guest blog post from our VP of Sales and Marketing, Tawd Frensley.* If more than 90% of your business comes from referrals…….. Then why on Earth are you worried about Google ranking, Website Traffic, and Internet leads? Putting 100% of your time and effort into something that is less than 10% of your business… Read more

Your Sellers: Keep The Lights On When Nobody’s Home.

    Question 1: When the cat’s away, do the mice play? Question 2: Would a mouse choose to be foolish if they could help it? Apply this age old saying to your database. If you aren’t providing hyper-local real estate activity, comparables, and market values to your homeowners, do you think they won’t go and… Read more

Your Open House Follow-Up Phone Script (Parts I & II)

Schoolhouse Rock was right: Knowledge is power! Give and get your fair share of relevant, meaningful knowledge with this phone script. Your relationships are at stake here. (The following outline is to be used the following Monday or 1 – 2 days after your Open House) Before you reach out to anyone, enter ALL of the contacts from your Open… Read more

The (Deep) Cleaning Guide for your Internet Real Estate Marketing.

    The Annual Campaign – Sorting and Throw Away Tip Have you updated your Annual Campaigns lately? If not, you may be sending out the same one you did last year. Go to Client Relationship Management and then to Follow Up Campaign Click on each of your Annual Campaigns and: Choose a different message/… Read more

How Many Different Ways Can You Say CRM?

    The obvious is Client Relationship Manager, but I think we can dive a little deeper. Slide on and fasten your snorkel. It’s go time. It can mean Continuous Reach Marketing. Each of your clients will receive a constant (and delightfully automatic) stream of information from you based on their consumer status. Oh yes, your… Read more

Only Having A Brokerage-Provided Website Is Straight Up Dangerous.

Sharing isn’t always caring (for yourself)  Would you give someone your bank account information? Would you give someone access to all of your hard work, all of our resources, all of your connections and networks? All of your knowledge? The things you spent years nurturing, gathering, and earning? Chances are there are very few people out there who you… Read more

Whatever It Takes: Listings & Referrals In 2016.

Your efforts to convert hot seller leads into clients, lasting relationships and reliable sources of new referrals, should be unrelenting, multi-faceted and vigilant. Why not ensure you’re covered on each “marketing front” to grab every listing and referral opportunity wherever, and however, they arise?  1) Technology: uncomplicated and effective. Working in tandem with Seller’s Corner,… Read more